PC Financial® introduces the new PC Insiders™ World Elite Mastercard®: Unlock Unparalleled Value in Your Everyday Spending with the Ultimate Credit Card for Grocery, Gas, and Beauty

  • The new PC Insiders™ World Elite Mastercard® brings Canadians extraordinary value, every day, with unlimited earning potential, the most PC Optimum™ points and exclusive benefits.

  • Existing eligible PC® Mastercard® cardholders are auto-approved1 for the PC Insiders™ World Elite Mastercard ® and can upgrade exclusively within their PC Financial® online account.

  • Get $1,100 in average annual value2 when you shop with the PC Insiders™ World Elite Mastercard®.

TORONTO, December 1, 2023 – Today, PC Financial® unveiled the PC Insiders™ World Elite Mastercard®, marking a significant milestone in the PC Financial® commitment to product innovation and delivering unparalleled value to Canadians. With a focus on unlocking value in everyday spending, cardholders can get $1,100 in average annual value2 when they shop with the PC Insiders™ World Elite Mastercard®.

Designed for Loblaw brand enthusiasts looking to get more value from their everyday purchases, the card offers the highest PC Optimum™ points earn-rate across everyday spending categories, including grocery, gas and beauty. Notably, cardholders can earn up to 7 cents per litre in PC Optimum points at Esso™ & Mobil™ stations, receive unlimited $0 online grocery delivery and pickup with a complimentary PC Express™ Pass subscription, and a suite of additional perks, for an annual fee of $120.

"The PC Insiders™ World Elite Mastercard® is a testament to our ongoing commitment to innovation and delivering unmatched value to Canadians in spending categories that truly matter to them," said Barry Columb, President & CEO of President’s Choice Financial®. "Over the past 25 years, PC Financial® has been dedicated to simplifying financial products for Canadians with award-winning products that provide unparalleled value in your everyday. With the PC Insiders™ World Elite Mastercard®, we're taking the offering of extraordinary value for Canadians to new heights with our highest PC Optimum points earn rate. We're thrilled to continue our mission of helping Canadians Live Life Well with this exceptional product."

The PC Insiders™ World Elite Mastercard® unlocks more points, more perks, and more PC® with the following benefits:

  • 40 points per dollar at Loblaw® banner grocery stores

  • 50 points per dollar at Shoppers Drug Mart® and Pharmaprix® stores

  • Up to 7 cents per litre in points at Esso™ & Mobil™ stations

  • 10 PC Optimum™ points per dollar everywhere else

  • Unlimited $0 online grocery delivery and pickup with a complimentary PC Express™ Pass subscription (valued at $99.99)

  • Cardholders can add up to four additional authorized cardholders for free

  • Cardholders can get $1,100 in average annual value2

In addition, the card provides comprehensive benefits such as travel emergency medical insurance, purchase assurance, extended warranty, car rental collision insurance, access to Mastercard® concierge services, and identity theft assistance. Conditions apply to all benefits.

Plus, existing eligible PC® Mastercard®cardholders are automatically approved1for the PC Insiders™ World EliteMastercard®and can upgrade exclusively through their PC Financial® online account. Cardholders can also add up to four additional cardholders for free, enabling more ways for cardholders to earn PC Optimum points.

For Canadians looking to maximize the value of their everyday spending, they can apply for the PC Insiders™ World Elite Mastercard® or get more information now at pcfinancial.ca. (opens in a new window)External link

1Upgrade offer is based on your current President’s Choice Financial® Mastercard® account status and details. Offer subject to change, extension or cancellation without notice.

2Average annual value estimate consists of PC Express™ Pass annual subscription ($99.99) plus PC Optimum™ points predicted to be earned annually by average active PC Insiders™ World Elite Mastercard® cardholders. Total and category spending estimates are based on 2022 annual purchase data from PC Financial® World Elite Mastercard® cardholders projected to upgrade to PC Insiders™ World Elite Mastercard®. For illustrative purposes only; results vary based on individual spending.

†Current annual interest rates for all products are available at pcfinancial.ca (opens in a new window)External link and are disclosed at the time of application.

About President's Choice FinancialPC Financial® provides unprecedented value to customers, simplifying financial products to help Canadians Live Life Well®. Through the PC ® Mastercard® and the PC Money™ Account, customers save on banking fees and have earned more than $1 billion worth of PC Optimum™ points to redeem for beauty, groceries, gas, apparel, and other products. The company is committed to being one of Canada's most diverse and inclusive employers and makes it a priority to reflect this in its people and culture. 

Established in 1998, PC Financial® is a part of Loblaw Companies Limited. For more information, visit pcfinancial.ca (opens in a new window)External link.

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